A project for branding "Bia Hơi" - traditional craft beer of Hanoi, Vietnam. 

The name "Bia Bọt" was taken from the 2 elements of beer is the beer --"Bia" and the beer foam - "Bọt". It is simple and friendly with people in Vietnam. We want to bring a new breath for this beer from a traditional to be a popular beer that anyone could drink especially GenZ. With the doodle of Vietnamese street symbols and random texture we create the generosity vibe for products.

Let explore new look and enjoy "Bia Bọt".